Our Story

Once upon a time, there was a florist named Sophie. She adored making beautiful floral arrangements, but she felt underwhelmed by the cut flowers at the flower markets. Most blooms had been flown half-way round the world and lacked scent, character and connection to the seasons - not great for British farmers and not great for the planet. There had to be a better way!

She wanted to bring back the joy of receiving honest, locally-grown flowers that means so much more than gifting out-of-season jet-lagged blooms.

In 2016, Sophie created MeadowSweet – named after her two-year-old daughter – who was, of course, also very sweet! Sophie and her green-fingered mum set to work growing flowers in their gardens in Dorset and Surrey and sourcing from other local artisan growers and larger flower farms. 

In 2019, MeadowSweet was given the opportunity to grow in a rather lovely plot of land in Hampshire and, in 2025, joined forces with a fabulous two-generation flower farm in Cornwall, ensuring a steady supply of splendid, seasonal stems all year round.

Sophie enjoys the challenge of using British seasonal flowers and foliage year round, and believes this makes for authentic, grounded arrangements that encourage us to connect with nature, and therefore to care about it. 

If you'd like to find out what our customers say about us, please see our customers' testimonials.

Sophie Townsend, Owner of MeadowSweet

 

Thank you very much to Lotus Photography UK for all the wonderful photographs on this website.